These days, a loyalty program is just not about nights. Over recent years, programs have come to recognise that members are looking for events and…
Browsing: Ascott Star Rewards
The Ascott Limited (Ascott) is continuing is growth of the Crest Collection with the upcoming opening of La Clef Bangkok by The Crest Collection. At…
When I first joined a loyalty program, everyone cared about points and status benefits. However, over the past few years, there has been a shift…
Ascott Star Rewards is the loyalty program of Singapore based The Ascott Limited, a leading serviced residence provider. Overall, the program has a relatively simple structure.…
It is now six years since The Ascott Limited launched its loyalty program Ascott Star Rewards (ASR). By all accounts, ASR has been successful at…
The Ascott Limited is bringing The Famous CFC to Bangkok and is promising a special event for Ascott Star Rewards members. To be held on…
Ascott Star Rewards members can look forward to more options with the continued expansion of Ascott’s Oakwood brand. Oakwood’s expansion has seen it secure 16…
Oakwood has introduced its new “All You Knead is Comfort” campaign, aiming to harness the universal appeal of comfort food and its power to evoke…
Location, Location, Location. It may be the mantra of real estate agents, but I think also applies to hotels. Indeed, it applies to the relatively…
Keeping up one’s wellness routine is a challenge for anyone that is travelling. At the same time, the wellness economy is booming worldwide. With this…