Ascott Star Rewards (ASR) has unveiled a new promotion designed to give you even more reasons to explore. From 1 April to 31 May 2026,…
Browsing: Ascott Star Rewards
If you’re a Chelsea fan living in Vietnam, 2026 is already looking like your year. The Ascott Limited, Chelsea FC’s Official Hotels Partner, is taking…
If 2025 proved anything, it’s that The Ascott Limited is on a mission to reshape how we travel. The global hospitality leader signed a record…
Did someone say coffee? This year, the 1st of October was international coffee day. But why have just one day, why not a whole week,…
If you’re sitting on elite status with a hotel or airline loyalty program, you might be missing out on perks at Ascott properties like Citadines,…
The Ascott is making an expansion into key leisure hotspots. The focus on resort destinations comes as global leisure travel spend is expected to triple…
These days, a loyalty program is just not about nights. Over recent years, programs have come to recognise that members are looking for events and…
The Ascott Limited (Ascott) is continuing is growth of the Crest Collection with the upcoming opening of La Clef Bangkok by The Crest Collection. At…
When I first joined a loyalty program, everyone cared about points and status benefits. However, over the past few years, there has been a shift…
Ascott Star Rewards is the loyalty program of Singapore based The Ascott Limited, a leading serviced residence provider. Overall, the program has a relatively simple structure.…