Did someone say coffee? This year, the 1st of October was international coffee day. But why have just one day, why not a whole week,…
Browsing: Ascott Star Rewards
If you’re sitting on elite status with a hotel or airline loyalty program, you might be missing out on perks at Ascott properties like Citadines,…
The Ascott is making an expansion into key leisure hotspots. The focus on resort destinations comes as global leisure travel spend is expected to triple…
These days, a loyalty program is just not about nights. Over recent years, programs have come to recognise that members are looking for events and…
The Ascott Limited (Ascott) is continuing is growth of the Crest Collection with the upcoming opening of La Clef Bangkok by The Crest Collection. At…
When I first joined a loyalty program, everyone cared about points and status benefits. However, over the past few years, there has been a shift…
Ascott Star Rewards is the loyalty program of Singapore based The Ascott Limited, a leading serviced residence provider. Overall, the program has a relatively simple structure.…
It is now six years since The Ascott Limited launched its loyalty program Ascott Star Rewards (ASR). By all accounts, ASR has been successful at…
The Ascott Limited is bringing The Famous CFC to Bangkok and is promising a special event for Ascott Star Rewards members. To be held on…
Ascott Star Rewards members can look forward to more options with the continued expansion of Ascott’s Oakwood brand. Oakwood’s expansion has seen it secure 16…