American Express has launched a 30% bonus on Membership Rewards transfers to ALL Accor. Running through to 31 August 2026, this offer will apply a 30% bonus to the total Accor points you receive.
The standard transfer rate of 2,500 Membership Rewards points → 500 ALL points (or a 5:1 rate). That now becomes 650 ALL points with the 30% bonus, significantly increasing the cash‑equivalent value of MR points for hotel stays.
For example, if you convert 5,000 Amex MR Points, you would get 1,000 standard Accor points plus 300 bonus points, totaling 1,300 Accor points.
Key Transfer Details
- Offer:
- Receive 30% bonus ALL Accor Points when you transfer Amex Membership Rewards Points
- Transfer Dates
- The promotion runs through to 31 August 2026
- Conditions:
- There is a minimum transfer of 2,500 points
- The bonus applies to all MR‑earning cards in Australia.
- Accor points typically post quickly, though timing can vary (up to 48 hours)
- Once transferred, points cannot be moved back to American Express
How the 30% Bonus Works
The bonus is applied automatically once the transfer lands in your ALL account.
Example
- Transfer 10,000 MR points
- Standard: 10,000 MR → 2,000 ALL points
- Bonus: 30% of 2,000 = 600 ALL points
- Total received: 2,600 ALL points
Because Accor uses a fixed-value redemption model, 2,000 ALL points = €40 (~AUD 65), the uplift is easy to quantify. As such, transferring 10,000 MR points would normally get you about AUD65 worth of points. With the 30% bonus, it would be about AUD85.
Step-by-Step: How to Transfer
- Log in to your American Express account
- Navigate to Explore Rewards →Travel Points to Partners
- Select ALL Accor
- Link your ALL Accor Reward Account to your Amex Membership Rewards Account (first time only)
- Enter the number of points
- Confirm the transfer
- Bonus posts automatically
Transfers for Australian cardmembers are typically fairly quick (usually within 48 hours).
Other Options
The 30% bonus to ALL Accor is strong, but how does it stack up against transferring Membership Rewards points to options such as Everyday Rewards or Velocity Frequent Flyer?
Let’s consider what happens with 2,500 Membership Rewards Points (on average).
- ALL Accor – Receive a total of 650 ALL Points worth around $21.
- Velocity – 2,500 MR points will transfer as 1,250 Velocity Points (bonus offers aside)
- Everyday Rewards – 2,500 MR points will transfer as 2,000 Everyday Rewards Points (worth $10)
Final Words
This promotion delivers a solid uplift for travellers who want to build their balance of ALL Accor points. You won’t unlock the outsized, high‑end redemptions that airline programs sometimes offer, but Accor points make up for it with reliability. They’re easy to use, consistently valuable, and redeemable across a huge hotel network.
